Making

Extraordinary,

Ordinary.


Performance coaching that bridges the gap between elite potential and everyday excellence.

We build performance partnerships that empower high-level competitors across industries to excel in high-pressure environments—cultivating resilience, driving growth from challenges, and fostering sustainable excellence.

We Believe:

Elite talent and skill lay the foundation, but mastery is a relentless pursuit. True excellence isn’t just about peak performance—it’s about owning the inner game. The ability to thrive under pressure is forged in adversity, grounded in values, and sustained by psychological flexibility.

We Deliver:

Practical, proven coaching and consulting—never one-size-fits-all. We tailor our approach to elevate performance and fortify well-being. No matter the challenge—internal or external—we equip you with the tools to thrive in any arena.

We Serve:

The outliers. The disciplined. The driven. Those who embrace pressure, pursue growth relentlessly, and refuse to settle. Those who see challenges as opportunities and push boundaries—not just in their performance, but in themselves. And those striving to get there.

About Adam

As the Director of Mental Performance for the Washington Nationals Major League Baseball team and co-founder of the Antifragile Academy—an organization built to scale and democratize coaching and consulting in human flourishing—Adam Wright, PhD, LAC, CMPC, has spent over two decades sharpening the mental resilience, focus, and adaptability of elite performers.

With advanced degrees and expertise spanning the biological, psychological, and social dimensions of human performance, Dr. Wright blends evidence-based strategies with a humanistic approach to help high performers meet the relentless demands of competition and leadership. Whether working with elite athletes, C-suite executives, first responders, or performing artists, he equips those in high-stakes roles to navigate pressure, sustain excellence, and grow through challenge.

What sets Dr. Wright apart is his ability to integrate cognitive, emotional, and physical conditioning—a holistic approach to optimizing performance and well-being. As a Certified Mental Performance Consultant, Licensed Psychotherapist (NJ), and Certified Exercise Physiologist, he is uniquely positioned to help those who want to excel under pressure and thrive in every part of life.

  • My mission is to unlock human potential by driving mental, physical, and emotional excellence. I help individuals perform at their best, thrive under pressure, and achieve sustained growth and well-being.

  • I work with clients who embrace challenges head-on and strive to perform at the highest level, no matter the field. They come from diverse arenas where stakes are high, and the margin for error is slim.

    Elite Athletes

    From national-level competitors to professional teams, these individuals understand that mental resilience is as crucial as physical conditioning. They’re committed to achieving and sustaining peak performance under relentless pressure.

    Tactical Professionals

    Military, law enforcement, and emergency services professionals operate in extreme conditions where precision, resilience, and split-second decision-making are critical.

    Performing Artists

    Actors, directors, and creatives navigate the unique pressures of the entertainment industry—from mastering their craft on set to managing the intensity of public life. For them, mental clarity, focus, and emotional resilience are essential.

    Corporate Leaders and Executives

    At the top of their game, these clients make high-stakes decisions daily, balancing vision, strategy, and the well-being of their teams. They seek mental tools to perform consistently and lead confidently under pressure.

    Medical Professionals

    Surgeons, physicians, and healthcare leaders face critical decisions and intense responsibilities daily. They require resilience, focus, and mental stamina to deliver the highest standard of care consistently.

    What Drives My Clients:
    The pursuit of excellence is their guiding principle. They value a process that supports sustained performance, resilience, and growth. They understand that mastering mental skills is essential to achieving their goals and thriving—not just surviving—in their fields.

  • My approach is grounded in evidence-based practices and built on strong partnerships with each client. Trust, respect, and open communication are at the core of every collaboration, ensuring that clients feel truly seen, heard, and supported.

    Every journey is unique. Together, we identify your strengths, challenges, and motivations to set clear, measurable, values-driven goals. Using insights from your past experiences, we design personalized strategies to foster growth, resilience, and sustainable success.

    Drawing from psychology, neuroscience, sport science, and philosophy, I craft practical, holistic strategies that amplify performance, well-being, and personal growth. Whether navigating high-stakes environments or everyday challenges, we stay adaptable and laser-focused on achieving your goals.

  • Education:

    • Doctorate and Master’s in Kinesiology – Psychology of Movement, Applied Sport and Exercise Psychology
      Temple University, School of Public Health

    • Master’s in Clinical Mental Health Counseling
      The Boston Graduate School of Psychoanalysis (BGSP-NJ)

    • Graduate Certificate in Executive and Professional Coaching
      The University of Texas at Dallas, Dept. of Organizational Behavior, Coaching, and Consulting

    • Bachelor’s in Philosophy/Psychology, Maximum Cum Laude, Psi Chi, Pi Kappa Phi
      LaSalle University

    Professional License & Certifications:

    • Licensed Associate Counselor (NJ - #37AC00846600)

    • Certified Mental Performance Consultant (AASP-CMPC)

    • ICF Professionally Certified Coach (ICF-PCC)

    • Certified Strength and Conditioning Specialist (NSCA-CSCS)

    • Certified Exercise Physiologist (ACSM-EP),

    Professional Affiliations:

    • Association for Applied Sport Psychology (AASP)

    • American Counseling Association (ACA)

    • American Psychological Association (APA), Division 47

    • National Strength and Conditioning Association (NSCA)

    • International Coaching Federation (ICF)

How We Serve

  • Personalized Performance Coaching

    One-on-one coaching for elite performers in high-stakes settings. Build essential mental skills, achieve peak performance, and maintain long-term well-being through a tailored, focused approach.

  • Organizational Consulting and Training

    Comprehensive training programs for teams and organizations. Strengthen resilience, elevate performance, and create a culture of sustainable success with evidence-based strategies.

  • Speaking, Podcast and, Media Engagement

    Engaging keynotes, podcast appearances, and impactful publications. Our insights in performance psychology, resilience, and well-being inspire growth and success tailored to your audience.

The Principles of Performance

by Eric D’ Agati / Mental Health and Being Anti-Fragile with Dr. Adam Wright and Dr. Nick Holton

Mastery isn’t for everyone.

But if you’re ready to push limits, thrive under pressure, and own your edge—let’s get to work